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Patent It Yourself: Your Step-by-Step Guide to Filing at the U.S. Patent Office
Author: David Pressman Attorney
ISBN-10: 1413313825
ISBN-13: 9781413313826
Published: 2011-05-04
Publisher: Nolo

Book Description:
Patent your creation with the world's bestselling guide to patents! Have a world-class idea? Ready to protect your invention from copycats? Then turn to the best resource available -- Patent It Yourself. Attorney David Pressman takes you through the entire patent process, providing scrupulously updated information and clear instructions to help you: determine if you can patent your invention; understand patent law; evaluate the commercial potential of your idea; perform your own patent search; file a provisional patent application; prepare a formal patent application; respond to patent examiners; amend an application; enforce and maintain your patent; market and license your invention. Thoroughly updated to reflect the latest changes in intellectual property law, this edition also provides the latest U.S. Patent and Trademark Office rules and forms. It includes up-to-date details on filing procedures and patent law, including a 2010 Supreme Court ruling on protection for business method and software patents. Whether you're new at the inventing game or a grizzled veteran, Patent It Yourself will save you grief, time and money.
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The Idea Writers: Copywriting in a New Media and Marketing Era (Advertising Age)
Author: Teressa Iezzi
ISBN-10: 0230613888
ISBN-13: 9780230613881
Published: 2010-12-07
Publisher: Palgrave Macmillan

Book Description:
This book is a must read for any copywriter and anyone looking to understand the new realities of the brand creativity business. A memorable slogan has been the cornerstone of every great ad campaign. In the past, writing one great headline could launch a career. But today's advertising campaigns are interactive, multi-platform and ongoing, and the copywriter's canvas is vast. At any given time, a copywriter may be conceiving a video game, writing a TV show, maintaining a Twitter feed, creating a mobile app or an interactive installation or, yes, writing a headline or a TV script. While the best copywriters have always been brand storytellers, now that story can play out anywhere. The digital revolution put control in the hands of the people - the audience - now no longer just consumers, but active participants in a brand's story. The art and science of advertising has gone from creating one-way messages to engaging audiences in ongoing conversations. A new ad landscape means new opportunities for writers who now have the incredible opportunity to push brand narrative to places it's never been before and to actually create something so useful or entertaining that it generates its own audience. It also means that many of the rules of the past - while exceedingly worthy of study - are insufficient to guide the modern copywriter. Co-published with AdvertisingAge, The Idea Writers outlines the changing landscape of the advertising industry while providing useful how-to advice. Filled with interviews from top creatives including: Greg Hahn, Nick Law, Jeff Benjamin, Tim Delaney, Rei Inamoto, Lee Clow, Steve Simpson, Rick Condos, David Droga, Gerry Graf, Ty Montague, Calle and Pelle Sjonell, PJ Pereira, David Abbott and many more!
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How to License Your Million Dollar Idea: Everything You Need To Know To Turn a Simple Idea into a Million Dollar Payday, 2nd Edition
Author: Harvey Reese
ISBN-10: 0471204013
ISBN-13: 9780471204015
Published: 2002-06-28
Publisher: Wiley

Book Description:
TURN YOUR GREAT IDEA INTO A GREAT BIG FORTUNE...We all have great ideas, and every day, ordinary people turn their simple, clever ideas into products or services that earn them millions in royalties. So what separates those who earn money exploiting their ideas from those who don t? The answer is in your hands; this book gives you all the information and all the motivation you need to turn your ideas into money without investment or financial risk.In How to License Your Million Dollar Idea, Second Edition, Harvey Reese, a successful new product developer, consultant, and licensing agent, reveals his system for creating commercially profitable ideas and his secrets for turning them into lucrative licensing agreements. Not only will you find nuts-and-bolts information on the licensing process, you ll also learn how to formulate an idea and find the motivation to grow that idea into a fortune.Totally revised and updated, this Second Edition covers recent changes in patent law and how the Internet has impacted modern licensing. Reese includes his proven step-by-step process for formulating an idea that manufacturers are willing to pay for, researching its authenticity, obtaining patents, finding prospects, negotiating the deal, and beyond. Filled with examples of successful, well-known licensing ventures, How to License Your Million Dollar Idea, Second Edition also features an expanded appendix of sample patent forms, licensing agreements, disclosure statements, publications, contact information, and more.
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The Independent Inventor's Handbook: The Best Advice from Idea to Payoff
Author: Louis Foreman
ISBN-10: 0761149473
ISBN-13: 9780761149477
Published: 2009-07-01
Publisher: Workman Publishing Company

Book Description:
How do you actually turn a million-dollar idea into a million dollars? From scribble-on-the-napkin to product-on-the market, The Independent Inventor's Handbook explains everything a potential inventor needs to know and the tools he or she needs to use to take a raw concept and turn it into reality. Written by Louis J. Foreman, creator of the PBS series Everyday Edisons and a holder of multiple patents, together with patent attorney Jill Gilbert Welytok, here's a book that speaks directly to the inventive American—the entrepreneur, the tinkerer, the dreamer, the basement scientist, the stay-at-home mom who figures out how to do it better. (over one million of them file patents each year.) Here is everything a future inventor needs: Understanding the difference between a good idea and a marketable idea. Why investing too much money at the outset can sink you. The downside of design patents, and how best to file an application for a utility patent. Surveys, online test runs, and other strategies for market research on a tight budget. Plus the effective pitch (hint: never say your target audience is "everyone"), questions to ask a prospective manufacturer, 14 licensing land mines to avoid, "looks-like" versus "works-like" prototypes, Ten Things Not to Tell a Venture Capitalist, and how to protect your invention once it's on the market. Appendices include a glossary of legal, manufacturing, and marketing terms, a sample nondisclosure agreement, and a patent application, deconstructed.
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The Copyright Handbook: What Every Writer Needs to Know
Author: Stephen Fishman J.D.
ISBN-10: 1413316174
ISBN-13: 9781413316179
Published: 2011-09-07
Publisher: Nolo

Book Description:
This must have handbook for writers and artists provides every necessary form to protect written expression under U.S. and international copyright law. With stepbystep instructions, it illustrates how to: register a written work with the copyright office, determine what works can be protected, transfer copyright ownership, define and avoid infringement, maintain electronic publishing rights.
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How to Make Patent Drawings: A Patent It Yourself Companion
Author: Jack Lo Patent Agent Patent Agent Patent Agent Patent Agent Patent Agent Patent A
ISBN-10: 1413312578
ISBN-13: 9781413312577
Published: 2011-09-04
Publisher: Nolo

Book Description:
Written by two experts in the patent field, this book carefully explains how to create patent drawings that comply with the strict rules of the U.S. Patent Office -- without spending tons of money. It demystifies PTO drawing standards and presents formal drawing instructions for pen and ruler, computer or camera. It also lays out the best ways to respond to PTO examinations. A perfect companion to Patent It Yourself.
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Trademark: Legal Care for Your Business & Product Name
Author: Stephen Elias Attorney
ISBN-10: 141331256X
ISBN-13: 9781413312560
Published: 2010-09-07
Publisher: Nolo

Book Description:
With the advent of the Internet, small business owners and innovators of every stripe need to be everwatchful when choosing and protecting their names, logos, packaging and slogans. Fortunately, there's help. Trademark explains, step by step, how to: choose a distinctive name that competitors can't copy, conduct a trademark search, register a trademark with the U.S. Patent and Trademark Office, protect and maintain a trademark, handle trademark disputes outside the courtroom, understand the trademark issues affecting domain names and the Internet.
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Copyright Law for Librarians and Educators
Author: Kenneth D. Crews
ISBN-10: 0838910920
ISBN-13: 9780838910924
Published: 2011-12-19
Publisher: Amer Library Assn Editions

Book Description:
Copyright in the world of digital information is changing at a fevered pace, even as educators and librarians digitize, upload, download, draw on databases, and incorporate materials into Web-based instruction. It's essential to stay abreast of the basics of copyright law and fair use. Kenneth D. Crews has completely revised his classic text to remap the territory with fresh, timely insights into applications of copyright law for librarians, educators, and academics. Readers will Learn basic copyright definitions and key exceptions for education and library services Find information quickly with key points sidebars, legislative citations, and cross-references Understand the four factors of fair use and related court interpretations Get up to speed on current interpretations of the Digital Millennium Copyright Act from a librarian-educator viewpointCopyright Law for Educators and Librarians--highly praised in previous editions--draws on cutting-edge case law in 18 discrete areas of copyright, including specialized and controversial music and sound recording issues. Information professionals will find the tools they need to take control of their rights and responsibilities as copyright owners and users in this succinct, easy-to-use guide.
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Inventing For Dummies
Author: Pamela Riddle Bird
ISBN-10: 0764542311
ISBN-13: 9780764542312
Published: 2004-05-07
Publisher: For Dummies

Book Description:
Full coverage of the ins and outs of inventing for profitProtect your idea, develop a product - and start your business!Did you have a great idea? Did you do anything about it? Did someone else? Inventing For Dummies is the smart and easy way to turn your big idea into big money. This non-intimidating guide covers every aspect of the invention process - from developing your idea, to patenting it, to building a prototype, to starting your own business.The Dummies Way* Explanations in plain English* "Get in, get out" information* Icons and other navigational aids* Tear-out cheat sheet* Top ten lists* A dash of humor and funDiscover how to:* Conduct a patent search* Maintain your intellectual property rights* Build a prototype product* Determine production costs* Develop a unique brand* License your product to another company
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The Mom Inventors Handbook: How to Turn Your Great Idea Into the Next Big Thing
Author: Tamara Monosoff
ISBN-10: 0071458999
ISBN-13: 9780071458993
Published: 2005-07-22
Publisher: McGraw-Hill

Book Description:
The Mom Inventors Handbook. gives practical step-by- step advice for putting inspiration into action. The book takes inventors from idea development to marketing and sales covering everything from market research to prototype development, manufacturing and licensing and debunks some common myths. It simplifies the invention process; even providing stories from real mom inventors sharing their 'aha' moments and lessons learned.
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